Centre for Marketing Research
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Mohammad Naiseh, Jediah Clark, Tugra Akarsu, Yaniv Hanoch, Mario Brito, Mike Wald, Thomas Webster & Paurav Shukla,
2024, AI & Society
Type: article
Guoqing Zhao, Xiaotian Xie, Yi Wang, Shaofeng Liu, Paul Jones & Carmen Lopez,
2024, Technological Forecasting and Social Change, 203
Type: article
Hongfei Liu, Chanaka Jayawardhena, Paurav Shukla, Victoria-Sophie Osburg & Vignesh Yoganathan,
2024, Journal of Business Research, 176
Type: article
Paurav Shukla, N. Meltem Cakici & Dina Khalifa,
2023, European Journal of Marketing
Type: article
La Toya Quamina & Jaywant Singh,
2023, Public Relations Review, 49(5)
Type: article
2023, Appetite, 192
Type: article
2023, Journal of Retailing and Consumer Services, 76
Type: article